Created from scratch to ensure that women’s tresses stand out and shine, eSalon, a Los Angeles based company, has taken home hair color to a new and exciting level. eSalon’s expert team of radical colorists come from top schools and salons around the country. They see color a little differently. Instead of hand-mixing dye and eyeballing tones, they are trained to create color virtually.

The Details
A five-time Allure magazine “best home color” winner, eSalon’s approach to creating hair color is completely customized. This is not just another company claiming “custom.” eSalon actually takes an empty bottle, puts your name on it, and fills it from scratch. Everything from your tone, warmth, density, and texture, to the amount of time you’ll need to process before rinsing, even the way that you apply your color, is literally made just for you.

La critique
The entire eSalon unboxing and application experience was fantastic. This is a brand that has invested immensely into the look, quality, and delivery of its custom home color service. Every detail is impeccable; eSalon is perfect for busy brides or an entrepreneur that wants to treat herself to a lovely at home “salon day.” This is one of the brands that the Soirée team just loves. SM